Your Care Team Multiplier

Clinically validated automated care management

Clinically validated, proactive, two-way SMS engagement that helps healthcare teams improve patient outcomes, reduce utilization costs, and engage more members without increasing headcount.
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See evidence
Chronic care
Person checking a care message on their phone
Discharge / TOC
Person on their phone after discharge
Gap closure
Person on their phone for a care check-in
  • Person on their phone during a two-way SMS care check-in
    Two-way SMS, fully automated
  • Person on their phone staying in touch between visits
    Continuous engagement between visits
  • Nurse in a care team call center
    Escalation only when needed
Collect Vitals & Symptoms
Provide Feedback & Education
Support Medications
Identify SDOH
Deliver AWV and Screening
Your Care Team
Multiplier
Chronic care
Person checking a care message on their phone
Discharge / TOC
Person on their phone after discharge
Gap closure
Person on their phone for a care check-in
  • Person on their phone during a two-way SMS care check-in
    Two-way SMS, fully automated
  • Person on their phone staying in touch between visits
    Continuous engagement between visits
  • Nurse in a care team call center
    Escalation only when needed
Chronic care Discharge / TOC Gap closure Two-way SMS, fully automated Continuous engagement between visits Escalation only when needed
Your Care Team
Multiplier
Collect Vitals & Symptoms
Provide Feedback & Education
Support Medications
Identify SDOH
Deliver AWV and Screening
The Challenge

Healthcare teams are being asked to do more with less

Care teams are managing more patients, more outreach, more quality measures, and more risk, without enough staffing capacity to keep up.
Larger patient populations
Harder-to-close care gaps
Patients falling between visits
Staffing shortages and burnout
Rising cost of care
Quality/HEDIS pressure
Performance improvement plans
Sound familiar?
The Florence Solution

Clinical outbound. Intelligent inbound.

Florence helps organizations stay connected to patients between visits through clinically validated SMS engagement, while surfacing the signals care teams need to act on.
Clinical Outbound

Every message is grounded in clinically validated protocols

Florence delivers proactive outreach built and validated by our clinical team using established guidelines and population-specific care pathways.
Clinically validated text messages
Ongoing clinical and safety oversight
Clinical protocols based on guidelines and disease states: hypertension, diabetes, COPD, CHF, CVD and
procedure prep
Population based pathways: transitions of care, post discharge, maternal care, well child and annual wellness
Four medical professionals, including a female doctor in a white coat and three colleagues in scrubs, sit at a table in a meeting room discussing and looking at a laptop, with notebooks and cups on the table and a screen in the background showing protocol review information.
73% post-discharge program completion
29% reduction in 30-day all-cause readmissions
Woman sitting at a table with prescription pill bottles and a weekly pill organizer, using a smartphone with a slight smile in a warmly lit room.
87% of CHF patients actively engaged with Florence over 6 months
Intelligent Inbound

Florence prioritizes patient responses

Florence interprets patient intent and prioritizes patient responses to help care teams identify needs, track changes, and know when to step in.
Interprets and categorizes responses
Monitors clinical readings and trends
Identifies SDOH barriers and risk signals
Triages and escalates when needed
Develops clinical insights for the care team
Who we serve

Built for organizations accountable for better outcomes and lower costs

Florence helps health plans and risk-bearing providers keep patients engaged, close care gaps, and manage complex populations at scale.
Medicaid
Three generations of women—an older woman, a young woman, and a girl—smiling and looking at a smartphone together on a beige couch with a blood pressure monitor, pill bottle, and weekly pill organizer on the table in front of them.
Reach and re-engage members across preventive care, maternal health, chronic conditions, SDOH, redetermination, and transitions of care.
Medicare
Elderly man sitting in a beige armchair using a smartphone while wearing an oxygen nasal cannula, with medication bottles, a pill organizer, a coffee mug, and a blood pressure monitor on a side table nearby in a cozy living room.
Medicare Advantage, MSSP, ACO REACH, CMS ACCESS, APCM, D-SNP, C-SNP, and complex populations with ongoing engagement, chronic disease management, care gap closure, and post-discharge support.
Risk-Bearing Providers
A female doctor in a white coat with a stethoscope talks and smiles with an elderly woman sitting on an exam table, while a nurse in blue scrubs holds a clipboard and stands nearby in a medical office.
Extend care management across larger patient populations while improving outcomes and reducing avoidable utilization under value-based care.

Why Health Plans Buy Florence

Improve outcomes. Reduce utilization costs. Scale care without adding staff.
Care Team Multiplier
Support larger patient populations without adding proportional care team headcount.
5× care team capacity
Find & Re-Engage Lost Patients
Reach patients who have fallen out of care, uncover barriers, and bring them back into the care journey.
3–5× higher engagement vs. AI voice
Closes Care Gaps
Turn open care gaps into completed care through persistent, personalized patient engagement.
18% increase in AWV show rates
Improve Patient Outcomes
Keep patients engaged between visits, monitor progress, and help them reach clinical goals.
56% reached target A1C
Surface SDOH Barriers
Identify barriers that may never surface during a visit, including food, housing, transportation, utilities, medication access, and support.
48% of patients surfaced an SDOH barrier
Reduce Avoidable Utilization
Support earlier intervention and better transitions of care to help prevent avoidable ED visits and readmissions.
55% reduction in all-cause readmissions
+325%
increase in prenatal visits
73%
post-discharge protocol completion
84%
lower cost vs. nurse-led care management
58%
Spanish-language response rate
6.4%
increase in well-child visits within ~4 weeks

Success stories

See what our clinical partners are saying.
Curious to see how this affects patients?
View case studies

"The flexibility allows Florence to be applied to the entire spectrum of care.

From acute and follow-up post-surgery, all the way to chronic care management.

You can really really use it for all your patients."

56%
reached target A1C
96%
patient NPS
80%
response rate
Nico Ibba
Nico Ibba
Chief Technology Officer, Lackey Clinic

"Within three months of being on Flo, he was back into single digits and he's been 7-8% for the last several months now."

13% → 7–8%
A1C within 3 months
99.2%
time in Range sustained over 113 weeks
Lindsay Norton
Lindsay Norton
Nurse Practitioner, Hometown Health Center

"I am delighted that we are expanding this valuable service to other hospitals in the group."

29%
reduced all cause readmissions
73%
post-acute protocol completion
Shawn Parekh
Shawn Parekh
CEO, Roxborough Memorial Hospital

"We have loved our partnership with the Generated Health team."

325%
increase in Prenatal Visits
100%
increase in Healthy Rewards Program
Colleen Daywalt
Colleen Daywalt
Vice President, Colorado Community Health Alliance

“Invaluable patient engagement and data that enable us to prioritize care.”

18%
increase in AWV visits
3–5x
more effective than AI Agents calling
Mark Stephan
Mark Stephan
Chief Medical Officer, Equality Health
A nurse with a stethoscope is sitting next to an elderly woman on a couch, showing her a pill bottle while holding a tablet in a bright living room.
83% CKD program participation
"In one deployment, Florence achieved a 28% reduction in all-cause readmissions."
Headshot of a middle-aged man with short black hair and a neatly groomed face, wearing a dark suit, white shirt, and patterned tie, smiling slightly against a dark background.
Shawn Parekh
CEO, Roxborough Memorial Hospital
Trusted by

Used by healthcare organizations across populations and care settings.

Logo placeholders below. Final site can use approved client logos once permission and brand files are confirmed.
Trusted by
Hometown Health Center
Roxborough Memorial Hospital
Marshall
Target Health
Prime Healthcare
St Joseph Healthcare
Equality Health
Pearl
Elevance
Crescent City
Colorado
Bon Secours
AWARDS and Recognition

Clinical excellence, independently recognized.

Florence's clinical outcomes have been recognized by leading healthcare and diabetes organizations across the US and UK.
Middle-aged woman with glasses and gray hair sitting at a wooden table, looking at her smartphone, with medication bottles, a pill organizer, and a glass of water in front of her.
Florence Named Top Innovation by American Diabetes Association (2025):
American Diabetes Association logo with text reading 85th Scientific Sessions.
Future Digital Awards logo with a stylized pink human profile and text indicating Platinum Winner for Best Independent Living Solution in the Digital Health Innovation Awards by Juniper Research.Logo for HSJ Awards with the tagline For Healthcare Leaders above the red letters HSJ and the word Awards below in black.Text reading 'WINNER' above the phrase 'Driving Efficiency Through Technology' on a plain white background.
Published in:
The BMJ logo with white lowercase text 'thebmj' on a blue rounded rectangle background.

Ready to extend the reach of your care team?

Improve outcomes. Reduce costs. Support more patients without increasing staffing burden.
Book a demo
Five diverse healthcare professionals wearing scrubs and lab coats gathered around a table with a laptop, discussing and reviewing documents in a meeting room with whiteboards and notes on the walls.
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Florence's Guide to Compliant Texting
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